Privacy Policy

Privacy Policy

ÉLITE is committed to protecting the privacy and security of your personal information obtained by reason of our customer relationship, particularly with regard to the Personal Information Protection and Electronic Documents Act (hereafter “PIPEDA”) and corresponding provincial privacy legislation.


Depending on what information you provide or preferences you select, ÉLITE may collect personal information, which includes such things as your name, address, age, income, date of birth, gender, as well as your opinions, preferences and purchase patterns.


Our Privacy Policy governs the gathering, use, storage and disclosure of personal information, and by using the Site, you consent to our Privacy Policy. This applies:

  1. Data you provide us when you sign up for our services, like your name, your address, your email address, your telephone number and other information.
  2. Data we collect about you when you visit our Site, through the use of cookies to provide you with a user-friendly, safe and effective website and to tailor our services to your needs and interests
  3. Information we obtain from third parties or publicly available sources where our use of the personal information obtained through the publicly available source complies with the regulatory restrictions under PIPEDA.


ÉLITE use your data on the basis of your express or implied consent. You may withdraw your consent at any time on reasonable notice to us. However, your right to withdraw consent is subject to legal and contractual restrictions. You may not withdraw your consent if the consent is necessary for us to perform our contracted services with you or if it is necessary for us to perform other legal obligations that we have in respect of our business with you.


We will not retain your personal information longer than necessary to fulfil the purposes for which it was collected or to fulfil legal obligations, or as permitted by law. Afterwards, we will delete your personal information. The individual retention periods depend on the type of personal information and the purpose of its processing.


To the extent permitted by PIPEDA and applicable provincial privacy laws and regulations, you have the right to:

  • be informed about the existence, use and disclosure of your personal information by ÉLITE;
  • access personal information held about you by ÉLITE, including information such as, for example, the source and the categories of the data, the purposes of the processing, the recipients (or categories thereof) and the respective retention periods;
  • request the update or correction of your personal information so that it is accurate and complete;
  • obtain a copy of your personal information;
  • file a complaint with the Office of the Privacy Commissioner of Canada, or, for personal information that is collected strictly within a province, to the applicable provincial privacy commissioner.


ÉLITE takes all appropriate and reasonable technical and organisational precautions and measures to prevent the loss, misuse or alteration of your personal information.


ÉLITE is not authorized to distribute or sell your personal information to third parties. However, certain private information may be disclosed to ÉLITE partners for the sole purpose of servicing the account or fulfilling our legal obligations.


A cookie is a small file stored on your computer or mobile device and allows the Site to “remember” your actions or preferences over time. The cookie used by ÉLITE permits to the Site to adapt based on your interests.


If you have any queries about your personal information, you can contact us at: